Msika Wazakudya Za Ziweto Ukukula, Ndipo Msika Wazakudya Zazinyama Watsika Ndi Msika Wokometsera Mphaka, Koma Msika Wazakudya Zamphaka Wakula Bwino Ku Tmall, Ndi Chiwopsezo Cha Kukula Kwa 21%.Kaya Zakudya Zamphaka Zamphaka Ndi Zathanzi Ndiye Chinthu Chachikulu Kwa Ogula, Kutsatiridwa Ndi Kufanana Kwa Zakudya, Ndipo Kufunika Kwambiri Pakuyika Sikokwezeka.Poyerekeza ndi Zokhwasula-khwasula Zachikhalidwe, Ogula Amapereka Zoyembekeza Zatsopano Pamawonekedwe Azinthu, Zopangira Zopangira, Zotsatira Zamankhwala, Ndi Kupaka, Ndipo Mwadala Amapangira Kuphatikizika Kwa Zigawo Zingapo Kuchokera Pakuwona kwa Cross -Product.
1. Mphaka Wazitini
Amphaka Zazitini Ndiwo Mphamvu Yaikulu Pamsika Wamphaka Snack.Kusiyanitsa Kwakukulu Pakati pa Zogulitsa Kuchokera Pagulu Kupita Pamwamba -Kumapeto Ndi Nyama Ndi Mitundu Yanyama.
2. Mphaka Wachisanu Ndi Wowuma
Kukula Kwa Mphaka Wozizira Ndi Kuuma Ndikowala, Ndipo Kukula Kwake Ndikokwera Kwambiri Kuposa Zokhwasula-khwasula Za Amphaka.Zogulitsazo Ndi Zotsika mtengo Kwambiri Pamsika Wamisala, Pomwe Msika Wapamwamba - Womaliza Umatsindika Zakupangira Zakupangira ndi Zaukadaulo.
3. Mzere wa Mphaka
Magulu Amphaka Akukula Mokhazikika.Magawo Osiyanasiyana a Misika ya Amphaka Sali Osiyana Ndi Nyama Yatsopano Yaiwisi, Koma Misika Yapamwamba - Yamapeto Adzagogomezera Njira Yoyera Ndi Ukadaulo Wophikira.
Chithunzi cha Catal Snack Consumer Portrait And Demand
1. Chithunzi cha Cat Snack Crown Portrait
Zokhwasula-khwasula za Amphaka Ndi Azimayi Ambiri Achichepere Amakhala M'mizinda Yoyamba -Yachigawo Ndi Yachiwiri, Omwe Antchito Atsopano Oyera Amakhala Odziwika Kwambiri.
2. Zinthu Of Ogula Of Magulu Osiyana
Kaya Zakudya Zamphaka Ndi Zathanzi Ndi Zomwe Zimakhudzidwa Kwambiri Kwa Ogula.Kutsatira Kukoma Kwa Chakudya, Kufunika Kwambiri Pakuyika Sikokwezeka.
3. Zifukwa Zogula
Ogwiritsa Ntchito Nthawi zambiri Amagwiritsidwa Ntchito Pazakudya zamphaka Kuti Apereke Mphotho Kapena Kulipira Amphaka.
4. Wonjezerani Factor Of Brand Trust
Posankha Mtundu, Mwini Wachiweto Wachinyamata Amakhulupirira Malangizo a Anzake, Ndipo Mwini Ziweto Wachikulire Amazolowera Kufufuza Zofufuza Payekha.
Mitundu Inayi Yaikulu Ya Zakudya Zamphaka Ndi Zakudya
1. Zakudya Zam'madzi Zam'madzi
Zida Zopangira Ndi Njira Zakudya Zamphaka Pang'onopang'ono Zayandikira Chakudya Chokhazikika.Zakudya Zamphaka Zamphaka Ndiwofunika Kwambiri Kwa Ogula.Mapuloteni Ndi Nyama Yoyera Ndizodziwikanso.Zakudya Zam'madzi Amakonda Kudya Chakudya Chambiri.Kuchuluka kwa Kudyetsa Ndikwambiri, Ndipo 30% Ya Ogula Amadyetsa Zokhwasula-khwasula za Mphaka Tsiku Lililonse.
2. Thanzi la Snack
Kaya Zakudya Zamphaka Zamphaka Zimakhala Zathanzi Ndiye Chinthu Chachikulu Akamagula.Pakati pa Mitundu Yonse Yazakudya zamphaka, Kutsindika Kwambiri Pa "0" Kuwonjezera;Mukamagula Zokhwasula-khwasula za mphaka, Kaya Fomula Ndi Zida Zopangira Zimatsukidwa Muzinthu Zapamwamba;Ogula Amakhalanso Ndi Chidwi Chambiri Pazakudya Zamphaka Zathanzi Zamitundumitundu.
3. Mitundu Yosiyanasiyana
Chotupitsa Chimanyamula Zosowa Zogwirizana ndi Amphaka, Ndipo Ogula Ali Okonzeka Kuyesa Mitundu Yosiyanasiyana ya Zakudya Zosakaniza Kuti Agwirizane Bwino Ndi Amphaka;Eni Nyama Zochulukira Amatenga Amphaka Monga "Ana Aubweya", Choncho Kufuna Kwa Anthu Kumakhudzanso Amphaka, Monga Amphaka, Monga Amphaka, Monga Amphaka, Monga Amphaka, Monga Amphaka, Monga Amphaka, Monga Amphaka. , Monga Amphaka, Monga Amphaka, Monga : Keke ya Kubadwa, Ndodo ya Tchizi, Etc.;Kukoma Ndi Kuseweredwa Kwa Zokhwasula-khwasula Zakopa chidwi cha Ogula Nthawi Imodzi, monga: Zoseweretsa za Cat Ndodo + Zokhwasula-khwasula.
4. Zolemba Zazing'onozing'ono
Ogula Amakonda Kupanga Ma Adopters Oyambirira M'zakudya zokhwasula-khwasula ndikugula Tinthu tating'onoting'ono tamafuta osiyanasiyana.Ogula Ayamba Kusankha Zazikulu -Zopangira Njere, Koma Tiyeni Amphaka Ayese Zokhwasula-khwasula Zambiri.Kulowa Mbewu Yaikulu;Amagwiritsidwa Ntchito Kupititsa patsogolo Kuyanjana Kwatsiku ndi Tsiku, Komanso Kuwonjezera Amphaka.Mawonekedwe Angapo Ndi Zofuna Zimapangitsa Ogula Kuyesa Zokhwasula-khwasula Zambiri.
Nthawi yotumiza: Feb-02-2023